Mimicking the brain: Deep learning meets vector-symbolic AI

The participants also approved a summary view of all of their responses before submitting. There were six pool options, and the assignment of words and item order were random. One participant was excluded because they reported using an external aid in a post-test survey. On average, the participants spent 5 min 5 s in the experiment (minimum 2 min 16 s; maximum 11 min 23 s). The 3GL code generation tasks we have examined (generation of Java, Kotlin, C, and JavaScript) are representative of typical code generation tasks for 3GL targets in MDE.

However, the strategies can also be used for translation and abstraction cases, as the FOR2LAM case of Sect. We have to take into consideration that increasing the number of CGBE strategies will also impact the performance of CGBE; thus, we do not currently support additional strategies for the above abstraction idioms. Code generators may directly produce target language text from models, i.e., model-to-text approaches (M2T), or produce a model that represents the target code, i.e., model-to-model (M2M) approaches [9, 23]. More recently, text-to-text (T2T) code generation languages have been defined [24].

Symbolic machine learning

In this Article, we provide evidence that neural networks can achieve human-like systematic generalization through MLC—an optimization procedure that we introduce for encouraging systematicity through a series of few-shot compositional tasks (Fig. 1). Our implementation of MLC uses only common neural networks without added symbolic machinery, and without hand-designed internal representations or inductive biases. Instead, MLC provides a means of specifying the desired behaviour through high-level guidance and/or direct human examples; a neural network is then asked to develop the right learning skills through meta-learning21. People are adept at learning new concepts and systematically combining them with existing concepts.

A, During training, episode a presents a neural network with a set of study examples and a query instruction, all provided as a simultaneous input. The study examples demonstrate how to ‘jump twice’, ‘skip’ and so on with both instructions and corresponding outputs provided as words and text-based action symbols (solid arrows guiding the stick figures), respectively. The query instruction involves compositional use of a word (‘skip’) that is presented only in isolation in the study examples, and no intended output is provided. The network produces a query output that is compared (hollow arrows) with a behavioural target.

Development of extreme gradient boosting model for prediction of punching shear resistance of r/c interior slabs

More complex cases involve re-ordering the subterms of a tree; embedding the source tree as a subpart of the target tree, etc. Vertical splitting and context-sensitive generation are handled by learning separate mappings for each part/case of the transformation. Being able to communicate in symbols is one of the main things that make us intelligent. Therefore, symbols have also played a crucial role in the creation of artificial intelligence. Insofar as computers suffered from the same chokepoints, their builders relied on all-too-human hacks like symbols to sidestep the limits to processing, storage and I/O.

Each approach—symbolic, connectionist, and behavior-based—has advantages, but has been criticized by the other approaches. Symbolic AI has been criticized as disembodied, liable to the qualification problem, and poor in handling the perceptual problems where deep learning excels. In turn, connectionist AI has been criticized as poorly suited for deliberative step-by-step problem solving, incorporating knowledge, and handling planning. Finally, Nouvelle AI excels in reactive and real-world robotics domains but has been criticized for difficulties in incorporating learning and knowledge. During SCAN testing (an example episode is shown in Extended Data Fig. 7), MLC is evaluated on each query in the test corpus. For each query, 10 study examples are again sampled uniformly from the training corpus (using the test corpus for study examples would inadvertently leak test information).

The learning camp attempts to generalize from examples about partial descriptions about the world. The recent adaptation of deep neural network-based methods to reinforcement learning and planning domains has yielded remarkable progress on individual tasks. In pursuit of efficient and we introduce the Schema Network, an object-oriented generative physics simulator capable of disentangling multiple causes of events and reasoning backward through causes to achieve goals.

At the two year mark I’m planning on moving away from machine learning posts into just generally covering artificial intelligence and producing research notes related to a planned set of academic articles. In all these studies, creativity judgments rely on people’s ability and coherence to recognize and judge what is creative or not and to explain their decision along attributes30,31,34. Similarly, in scientific psychological assessments, there is a common practice of establishing correspondence between the concept of a term and behavioral outcomes3,4. Hence, studying the complex associations between judgment and attributes that can potentially be incorporated into numeric predicting patterns4,5,36,39, is intriguing considering that individuals appear to be adept at recognizing creativity. We believe that our results are the first step to direct learning representations in the neural networks towards symbol-like entities that can be manipulated by high-dimensional computing. Such an approach facilitates fast and lifelong learning and paves the way for high-level reasoning and manipulation of objects.

This architecture involves two neural networks working together—an encoder transformer to process the query input and study examples, and a decoder transformer to generate the output sequence. Both the encoder and decoder have 3 layers, 8 attention heads per layer, input and hidden embeddings of size 128, and a feedforward hidden size of 512. Note that an earlier version of memory-based meta-learning for compositional generalization used a more limited and specialized architecture30,65.

To compare humans and machines, we conducted human behavioural experiments using an instruction learning paradigm. MLC also advances the compositional skills of machine learning systems in several systematic generalization benchmarks. Our results show how a standard neural network architecture, optimized for its compositional skills, can mimic human systematic generalization in a head-to-head comparison. The specific procedure of optimizing over many related grammar-based tasks is not developmentally plausible, but there are several ways in which the greater principle—that systematicity can be honed through incentive and practice—has developmental merit.

Unraveling the Design Pattern of Physics-Informed Neural Networks: Part 02

Read more about https://www.metadialog.com/ here.

Even though shareholder’s equity should be stated on a book value basis, you can substitute market value since book value understates the value of the equity. Market value is what an investor would pay for one share of the firm’s stock. It is a problematic measure of leverage, because an increase in non-financial liabilities reduces this ratio.[3] Nevertheless, it is in common use. The formula for calculating the debt-to-equity ratio (D/E) is as follows.

• A high debt-equity ratio can be good because it shows that a firm can easily service its debt obligations (through cash flow) and is using the leverage to increase equity returns.
• Therefore, it’s essential to use this ratio in conjunction with other financial metrics and analyses to make informed investment decisions.
• By looking at the debt to equity ratio, we can learn more about how a business funds itself and whether it’s generating healthy growth — or can avoid potential bankruptcy.
• You can avoid growing yourself out of business by sticking to
  your affordable growth rate.

The debt-to-equity ratio (D/E) compares the total debt balance on a company’s balance sheet to the value of its total shareholders’ equity. Start by gathering relevant information causes effects and solution of depletion of natural resources from your company’s balance sheet or financial statement. Any firm that has investors or wants the option of borrowing money should watch this ratio closely.

How To Calculate The Debt-To-Equity Ratio

For example, let’s say a company carries $200 million in total debt and $100 million in shareholders’ equity per its balance sheet. The D/E ratio can be classified as a leverage ratio (or gearing ratio) that shows the relative amount of debt a company has. As such, it is also a type of solvency ratio, which estimates how well a company can service its long-term debts and other obligations. This is in contrast to a liquidity ratio, which considers the ability to meet short-term obligations. In general, a lower D/E ratio is preferred as it indicates less debt on a company’s balance sheet.

Over 1.8 million professionals use CFI to learn accounting, financial analysis, modeling and more. Start with a free account to explore 20+ always-free courses and hundreds of finance templates and cheat sheets. Paul Boyce is an economics editor with over 10 years experience in the industry. Currently working as a consultant within the financial services sector, Paul is the CEO and chief editor of BoyceWire.

• The debt-to-equity ratio, also referred to as debt-equity ratio (D/E ratio), is a metric used to evaluate a company’s financial leverage by comparing total debt to total shareholder’s equity.
• Because equity is equal to assets minus liabilities, the company’s equity would be $800,000.
• Taking on debt may be your best option when you don’t have enough equity to operate.
• Currently working as a consultant within the financial services sector, Paul is the CEO and chief editor of BoyceWire.

Or, a company may use debt to buy back shares, thereby increasing the return on investment to the remaining shareholders. Unlike the debt-assets ratio which uses total assets as a denominator, the D/E Ratio uses total equity. This ratio highlights how a company’s capital structure is tilted either toward debt or equity financing. The debt to owners’ equity ratio is an essential metric for understanding a company’s financial health and leverage. It helps in assessing risk, gauging financial flexibility, and guiding investment decisions.

Debt Equity Ratio

However, the higher the ratio, the riskier the company tends to seem to investors. That’s because higher debt amounts tend to come with higher interest amounts. When there’s a business downturn, high interest payments could put pressure on the company. A low debt to equity ratio indicates that a company doesn’t rely too much on external borrowing to finance its business. The good thing about a low debt to equity ratio is that interest expenses are low, and it’s not too dependent on banks. The downside is it may also mean a business is missing out on opportunities to leverage external sources of funding as a catalyst for growth.

How do you know if a debt to equity ratio is “good” or “bad”?

He has written publications for FEE, the Mises Institute, and many others. BDC provides access to benchmarks by industry and firm size to its clients. University research centres can also be a good source of information.

It is a measurement of how much the creditors have committed to the company versus what the shareholders have committed. The debt-to-equity ratio measures your company’s total debt relative to the amount originally invested by the owners and the earnings that have been retained over time. Debt and equity compose a company’s capital structure or how it finances its operations. The debt to equity ratio can be used as a measure of the risk that a business cannot repay its financial obligations.

Benefits of a High D/E Ratio

The higher the risk, the less likely you are to receive loans or have an investor come on board (which we’ll get into more later). Whatever the reason for debt usage, the outcome can be catastrophic if corporate cash flows are not sufficient to make ongoing debt payments. A high debt-to-equity ratio generally means a company is using more borrowing to finance its operations, implying greater risk. This is common in startups or fast-growing businesses, where substantial risk can come with high potential rewards.

Gearing ratios are financial ratios that determine the degree by which a firm finances itself through shareholders or creditors’ funds. These financial metrics measure the level of debts a firm may contract to finance its operations. In short, gearing ratios let accountants and financial analysts determine which firms may be in trouble and which ones may be in a good state.

Debt-to-Equity Ratio: Definition, Formula, and Use Cases

That includes the various forms of business debt used to finance your operations, such as installment loans, revolving lines of credit, and accounts payable. Including preferred stock in total debt will increase the D/E ratio and make a company look riskier. Including preferred stock in the equity portion of the D/E ratio will increase the denominator and lower the ratio.

Debt to Equity (D/E) Ratio Calculator

Along with being a part of the financial leverage ratios, the debt to equity ratio is also a part of the group of ratios called gearing ratios. Understanding and calculating the debt to owners’ equity ratio is essential for businesses and individuals alike, as it helps evaluate financial health and risk factors. This article will provide a comprehensive guide on how to calculate this crucial financial metric. Equity, also referred to as shareholders’ equity, indicates the amount of value that’s fully owned by the shareholders, even after accounting for money the company owes. Equity is the amount of money that would go back to stakeholders in the case of liquidation of the assets and when the debts are paid off. Equity is calculated by taking the total assets and subtracting total liabilities.

Online-Shopping-Bot-using-python shopping_bot py at master chaturvediabhay24 Online-Shopping-Bot-using-python

Inspired by Yellow Pages, this bot offers purchasing interactions for everything from movie and airplane tickets to eCommerce and mobile recharges. Kik Bot Shop focuses on the conversational part of conversational commerce. The platform also tracks stats on your customer conversations, alleviating data entry and playing a minor role as virtual assistant.

That’s why these scalper bots are also sometimes called “resale bots”. Denial of inventory bots are especially harmful to online business’s sales because they could prevent retailers from selling all their inventory. Users can use it to beat others to exclusive deals on Supreme, Shopify, and Nike. It comes with features such as scheduled tasks, inbuilt monitors, multiple captcha harvesters, and cloud sync.

What started as a Side Project now ends as a guide!

Here’s your shopping bot for ecommerce, ready to take your customer interaction to a whole new level. So, if you want to level up your customer service game or want to meet your client’s needs in real-time with precision – a shopping bot is what you need. Once the Studio Flow is created, you’ll see a Canvas with a Trigger Widget already in place. This Widget starts your Flow when it’s triggered by an event that you specify.

Please include what you were doing when this page came up and the Cloudflare Ray ID found at the bottom of this page. My family and I are lucky enough to live in a Seattle neighborhood with 7 supermarkets that are each within walking distance. So, it wasn’t until the pandemic hit, and we were wishing to minimize our contact with others, that we started experimenting with grocery delivery. Like many others, we started working from home and we could now be available to receive deliveries at any time, it just seemed like a no-brainer to give grocery delivery a try.

Customer Support System

Thirty years ago, the concept of “online shopping” hardly existed. In the early 2000s, online shopping became more popular, but it was limited to the desktop experience. If you don’t want to pay for ChatGPT Plus, you can still use A.I. Try asking Bing for a recipe, then ask it for the shopping list of required ingredients. In one particularly neat trick, you can even ask it to organize your shopping list by grocery store aisle. Etsy has leveraged SMS bots for personalized 24/7 customer support.

• While SMS has emerged as the fastest growing channel to communicate with customers, another effective way to engage in conversations is through chatbots.
• Widget, with transitions to either a Twilio Function (successful order) or another Send & Wait For Reply (unsuccessful order).
• However, there are many more use cases for AI chatbots in e-commerce along the entire customer journey.
• The shopper would have to specify the web page URL and the email address, and the bot will vigilantly check the web page on their behalf.
• The billionaires agreed, offering $300,000 for 30% of the company.

Overall, shopping bots are revolutionizing the online shopping experience by offering users a convenient and personalized way to discover, compare, and purchase products. Thanks to the advancements in artificial intelligence, these bots are becoming increasingly sophisticated, making the process of finding and buying products online seamless and efficient. Ecommerce sites can offer customers a wide variety of choices that brick-and-mortar shops often are unable to. On the other hand, undecided shoppers often get overwhelmed by the multitude of options displayed on their screen and leave online stores. Personalized product recommendations sent by a chatbot can save customers’ time and nerves. They outperform generic marketing messages and help to close the personalization gap affecting ecommerce businesses.

Fast checkout

In this case, you want to receive SMS messages from customers, so you will trigger the Flow with an incoming message. You will add more Widgets throughout this tutorial by dragging them from the Widget Library on the right side of the Canvas. Having taken into account how humans behave, knowing how they purchase your item in a normal workflow is important.

As I added items to my cart, I was near the end of my customer journey, so this is the reason why they added 20% off to my order to help me get across the line. I am presented with the options of (1) searching for recipes, (2) browsing their list of recipes, (3) finding a store, or (4) contacting them directly. Latercase, the maker of slim phone cases, looked for a self-service platform that offered flexibility and customization, allowing it to build its own solutions. Shopping bots enable brands to drive a wide range of valuable use cases. Another goal (may be expensive in terms of dev hours) is to personalize the shopping experience — learn from past history, learn from similar orders and recommend best choices.

You can expect the customer to reply with one of the options you specify. When your bot receives a message, you will need to reply, prompting the customer for a coffee order. These lines import Discord’s API, create the Client object that allows us to dictate what the bot can do, and lastly run the bot with our token.

• We want to do this by going through all of our filtered files and if they have an extension for which there is no folder already, create one.
• These bot-nabbing groups use software extensions – basically other bots — to get their hands on the coveted technology that typically costs a few hundred dollars at release.
• SMS bots can assist your customers in their purchases by providing them with details related to discounts on any specific product.
• In this approach, I utilized the AI’s ability to understand the context of any data and then a vector database’s ability to find the nearest neighbors based on the embeddings.
• If you are the sole retailer, shoppers can get so turned off that your brand becomes radioactive—they won’t shop with you again, and they’ll tell their friends and family not to either.
• This way the bot can better complement the customer’s buying journey.

This company uses its shopping bots to advertise its promotions, collect leads, and help visitors quickly find their perfect bike. Story Bikes is all about personalization and the chatbot makes the customer service processes faster and more efficient for its human representatives. In the long run, it can also slash the number of abandoned carts and increase conversion rates of your ecommerce store. What’s more, research shows that 80% of businesses say that clients spend, on average, 34% more when they receive personalized experiences. Businesses that provide their users with the best shopping bots sell their products more successfully. Bot attacks are no stranger to online sales of popular items like concert tickets for highly anticipated tours or the newest and hottest pair of sneakers.

How to apply for the WhatsApp Business API through Trengo

By adding a smart chatbot to your fan page, you get a chance to connect with that group of consumers, resolve their issues using their preferred channel, and showcase ongoing promotions. By applying ChatBot Filters, Zapier, and webhooks, you can distribute promo coupons to customers who engage with your bot. You can segment your audience on new users, returning customers, or those who were redirected from a specific referring page and offer coupons only to a chosen group. This way the bot can better complement the customer’s buying journey. While SMS has emerged as the fastest growing channel to communicate with customers, another effective way to engage in conversations is through chatbots.

SMS bots are proving incredibly valuable for businesses, including e-commerce giants. Let’s take a look at some of the most successful SMS bot implementations by some of the biggest brands in the world. By leveraging customer data and insights, SMS bots can create a bespoke shopping journey for each customer, drastically increasing the chances of conversions. SMS bots can aid in increasing sales by sending customers personalized recommendations and promotions. The shopping assistant makes it easy to browse clothes, interact with the brand, and makes the shopping experience more engaging. Let’s say a customer wants to get a new cover for their smartphone, but the bot knows that your shop is currently offering a special discount for headphones.

ResourcesLink to Exercise Page: https:\/\/www.automationanywhere.com\/automationanywherelabs\/shopping-list.html

Whoever said building smart chatbots required coding wizardry probably hadn’t experienced Botsonic! The magical platform makes creating AI-powered chatbots a breeze. Here’s a step-by-step guide on how to create a shopping bot using Botsonic. But what if the user doesn’t enter one of our five coffee choices? Sometimes the best solution is for the chatbot to hand things off to a human. If the user enters something that isn’t on our list, let’s offer to give them a phone call so the barista can get the order directly.

Shopping bots cater to customer sentiment by providing real-time responses to queries, which is a critical factor in improving customer satisfaction. That translates to a better customer retention rate, which in turn helps drive better conversions and repeat purchases. I read an article on Medium the other day (need to link here) — which piqued my interest. Bots / ChatBots nowadays are like webpages in the early 90’s where they were unusable / non-intuitive / slow but people would still use them.

You can apply your logo, brand colors, and images to make their look consistent with your brand style. Try to create an extraordinary welcome message that stands out. Users don’t like to read screeds, so the shorter and more creative it is, the better. Colorize_Bot is an automated account that uses AI to transform black-and-white images into ones with color. So if you have or find an image that’s perfect for a blog post, landing page, or another piece of content but you’d prefer it in color, then you can use this bot.

Assuring a positive delivery experience is just as important as the product you offer. 39% of consumers admit they wouldn’t purchase again from a store that delivered a disappointing shipping experience. However, when your package delivery services are managed by external companies, you can’t always impact its speed or quality.

Read more about https://www.metadialog.com/ here.

Introduction to Generative AI: Use Cases and Applications

In this blog, we will explore the exciting realm of generative AI models, exploring their types and special applications. Overall, generative AI has the potential to significantly impact a wide range of industries and applications and is an important area of AI research and development. Today, 900+ fast-scaling startups and Fortune 500 companies rely on Turing for their engineering needs and business transformation, and so can you. Talk to our expert today and get tailored solutions designed for rapid business transformation. In this blog, we aim to answer these critical questions and provide a comprehensive overview of the applications of generative AI, its benefits, the reasons behind its rapidly-growing popularity, and more.

Generative AI LLMs can understand natural language inputs and deliver contextually relevant responses, creating more engaging and satisfying customer experience. OpenAI’s models can be leveraged for product recommendation tasks by utilizing their text generation capabilities and knowledge of product features and customer preferences. Leveraging generative AI, NLP and ML models to perform sentiment analysis on various types of text, such as customer reviews, social media posts, or support tickets. The software explores all the possible permutations of a solution, quickly generating design alternatives. It’s doing things like making custom ads, analyzing data automatically, and even helping with creative design. Generative AI-powered airport chatbot assists travelers with flight information, directions, and other queries.

Cohere Generate

When incorporated with human evaluation correctly, generative AI tools can be useful in identifying potential fraud and enhancing internal audit functions. AI can be used to generate onboarding materials for new employees, such as training videos, handbooks, and other documentation. A sitemap is a code that lists all the pages and content of a website in a structured format.

Among AI’s disciplines, generative AI is the catalyst that empowers businesses to create, iterate and optimize solutions to complex problems. The growing interest in generative AI provides an excellent opportunity to explore its potential and offer insights into its capabilities for transformative business applications. Yakov Livshits VAEs work by training an encoder network that maps the input data to a latent space and a decoder network that reconstructs the input data from the latent space. By sampling points from the learned distribution in the latent space, VAEs can generate new data samples that resemble the training data.

How to Use GPT-4 to Write and Debug Solidity Smart Contracts?

A generative AI model starts by efficiently encoding a representation of what you want to generate. For example, a generative AI model for text might begin by finding a way to represent the words as vectors that characterize the similarity between words often used in the same sentence or that mean similar things. Some companies will look for opportunities to replace humans where possible, while others will use generative AI to augment and enhance their existing workforce. Joseph Weizenbaum created the first generative AI in the 1960s as part of the Eliza chatbot. Design tools will seamlessly embed more useful recommendations directly into workflows.

In this article, we will explore various generative AI applications in-depth to showcase how this technology can enhance any business and help organizations boost their operations to achieve spectacular results. The transformative potential of ChatGPT and other generative AI tools is undeniable, and these use cases prove it. Even though many GenAI startups are emerging these days, training models requires lots of time and huge computational capacities. This is why businesses often use AI Google, AWS, IBM, and Microsoft artificial intelligence platforms and solutions.

Yakov Livshits
Founder of the DevEducation project
A prolific businessman and investor, and the founder of several large companies in Israel, the USA and the UAE, Yakov’s corporation comprises over 2,000 employees all over the world. He graduated from the University of Oxford in the UK and Technion in Israel, before moving on to study complex systems science at NECSI in the USA. Yakov has a Masters in Software Development.

This technology creates visual effects in a fraction of the time that traditional green screens used to take. Large Language Models, or LLMs, are also a subset of DL and used for GenAI, specifically its generative type. While the discriminative type can be used only for classification and prediction purposes—it’s trained on tagged data—the generative LLMs can actually create data similar to the sets they have been trained on.

This approach is particularly useful for applications that involve complex and dynamic environments, such as autonomous driving or robot-assisted surgery. By using Generative AI to enhance perception and control, robots can become more reliable and efficient, ultimately leading to safer and more effective use in a variety of industries. This technology has numerous applications across a range of industries, from healthcare to gaming, and from art to design. As per marketsandmarkets, the Generative AI market is expected to reach $51.8 billion by 2028, from the current $11.3 billion.

As readers are no doubt aware, generative AI is one of the hottest areas in data science and machine learning right now. Models like ChatGPT have captured public imagination with their ability to generate remarkably high-quality text from simple prompts. We have seen this distribution strategy pay off in other market categories, like consumer/social. Generative AI has tremendous potential to revolutionize how businesses operate in various industries. It augments professionals and job roles with efficiency, automation, and fresh ideas.

• Ubersuggest AI Writer employs AI to assist in content creation, making it more engaging and SEO-friendly.
• It’s nothing but predicting market forecasts to prepare for bitter market crashes and ready a plan to survive even in the volatility.
• You can ask ChatGPT Code Interpreter to perform certain analysis tasks and it will write and execute the appropriate Python code.

Generative AI analyzes a whole set of existing data to produce new data on every request, every data it generates is unique and minimizes the time required for the work. Few-shot learning is a type of machine learning where a model is trained to classify or make predictions on a new task with only a few examples. This is in contrast to traditional machine learning where a model is trained on a large dataset and then tested on a separate, unseen dataset. Few-shot learning is useful in cases where it is difficult or expensive to collect a large amount of data for a new task, but there are still a few examples available that can be used to train the model. It’s a commonly used training method in case of large language models and generative AI applications. Manufacturers use generative AI systems to offer more predictability in logistics, market trends, and product demands.

The Voice of a New Generation

Generative AI models can generate personalized insurance policies based on the specific needs and circumstances of each customer. Based on data about the customer, such as age, health history, location, and more, the AI system can generate a policy that fits those individual attributes, rather than providing a one-size-fits-all policy. Generative AI tools can help generate policy documents based on user-specific details.

You can train WaveGAN on a dataset of arbitrary audio files and synthesize audio without extensive preprocessing. As you embark on your generative AI journey and think about leveraging tools to support specific tasks, you first need to set yourself up for success. Semantic Scholar is an invaluable resource for researchers seeking expedited access to emerging scientific knowledge. With a comprehensive index of over 2 million academic Yakov Livshits research papers, this AI-powered application swiftly extracts key insights, enabling users to stay abreast of the latest trends in their respective fields. Wizdom is an AI solution that analyzes vast amounts of data from the global research ecosystem to offer valuable insights for decision-making. With its comprehensive approach, it empowers users to make informed decisions and stay at the forefront of advancements in their field.

Если не играть в казино, то и не выиграешь, вот девиз этого казино. Уже на основной странице вас встречает весь перечень предлагаемых азартных игр.

Если вы предпочитаете захватывающие бонусы, вы попали по адресу. Здесь вам предлагаются три разных бонуса – один для live казино, один для спорта и один для казино. Сразу выберите тот, который лучше всего подходит для вашей игры. Вы можете активировать 100 процентов до 2000 долларов плюс приличные 150 FS. Если вам по душе спорт, вы получите еще 50 долларов на игру. Если вы настроены устроиться за игровым столом и сыграть в блэкджек с дилером, есть опция принять участие в 100-процентной игре на сумму до 1250 долларов.

Качество казино также ощущается уровнем его VIP-программы. Важность, которую он придает своим самым важным пользователям, оценивается по уровню предлагаемых им бонусов. В игровом сервисе Вавада играя, вы увеличиваете свои шансы на вступление в VIP-клуб. Последний приветствует непосредственно эксклюзивных игроков, и для доступа к нему нет определённых условий. Преобладает непосредственно единственное правило: устанавливайте ставки и играйте как можно больше. Вот обзор плюшек, предлагаемых VIP-игрокам: до 20% настоящего кэшбэка, универсальные акции, множество персонализированных услуг, лучшие бонусы и большое количество фриспинов, увеличены лимиты на вывод денежных активов.

Вавада предлагает большой и по разным тематикам выбор всего: от видеослотов в казино до карточных игр и спортивных состязаний. Но компания Vavada также вложила силы в простоту, и вы получаете всю нужную информацию и ссылки моментально на первой странице, чтобы начать игру. Здесь предлагается возможность нажать на все предложения, войти в клуб или открыть счет. Если вы хотите выйти на связь со службой поддержки пользователей, мобильным казино и другими опциями связи, это находится вверху сайта. Вавада рабочее зеркало позволит вам обойти возможные блокировки азартного портала.

Игровой каталог казино Вавада

В казино Vavada вам будут предложены распространённые и известные игры от известных разработчиков вендеров, таких как:

• NetEnt;
• Fugaso;
• Ela Games;
• Rival;
• MultiSlot;
• Thunderkick;
• Evolution Gaming;

Наличие этих азартных операторов означает, что вы можете поставить депозит на рекордный джекпот в Mega Fortune или сыграть в такие классические игры, как Spinata Grande и Guns ‘N Roses. Здесь вы также найдете live казино, которое также предоставляет возможность попробовать большое количество игр. Среди них есть:

• Баккара;
• Крэпс;
• Бинго;
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This guide provides a framework for discussing API integrations with your customers, partners, developers, and everyone else in your company. An API-first integration strategy is intended to bring benefits of reuse and agility, but instead can result in more complex and time-consuming integrations. Software engineering leaders can use this guidance to successfully implement an API-oriented integration strategy.

Next, you’ll need to convert existing capabilities and data into APIs and build an internal API record, so people know where to find them, etc. This approach relies on a separate software application that resides between applications as a data hub, commonly referred to as middleware, and abstracts data exchange between system providers. This approach is ideal for institutions that still want to control data locally and for all exchange to occur on-premise at the institution. Still, it presents yet another technology installation for the IT staff to manage. This is quite expensive and requires duplicative effort for each data source and application. Only institutions with robust internal software development teams can support a DIY approach for very long.

User-defined functions supported in advanced mode

Before our world was as interconnected as it is today, businesses could get by with a mix of digital tools and analog systems, or small stacks or constellations of tools that performed a few crucial functions like email and bookkeeping. In today’s marketplace, third-party APIs are ubiquitous, and as your company grows and becomes more sophisticated, the demands for your data teams to integrate with third-party applications will continue to scale. If a system goes down but requires someone to actively monitor that it’s working, then it’s easy to miss an outage. Being able to alert when an integration fails, or when a threshold of rows does not write properly, is critical for ensuring the health of your pipeline. Slack and other instant messaging platforms are often used for alerting, but sometimes tools like PagerDuty are also useful. For some systems, you may benefit from increased throughput by parallelizing requests.

An application programming interface (API) is a set of rules and protocols that allows different software applications to communicate with each other. An API defines the way that different components of a system interact with each other, allowing developers to build new features and functionality on top of existing systems. The ability to do API version control, for example, is important because it prevents service disruptions for developers, partners, and customers due to version incompatibility. API monitoring, another feature of an API management solution, is also critical because it allows you to track API usage trends – information that can inform new revenue-generating API initiatives and API roadmaps. API monitoring can also give you the ability to track abnormal traffic, i.e. potential hacks or misuse of your APIs. The ability to secure your APIs with request size limits and authentication policies on who can use your APIs are also an important part of an API management platform.

How to Execute a Successful API Strategy

There still seems to be some internal debate at Ellucian about the balancing the proprietary lock-in to Ellucian’s data model approach and its recent adoption of an open integration strategy. Ellucian clients will often seek out their own solutions to fit their institutional environment, regardless of integration costs and level of sophistication. This forces the company to realize that online database with api it is better to open its API and make integrations easier for institutions and integrating vendor partners. However, Ellucian is only granting API access to partners at certain levels. With a clear vision in place, companies then need to focus on what they need to implement in order to capture the value they’ve identified, a step many organizations surprisingly tend to shortchange.

In this article, we discuss how we can run an integration project in an API-driven manner with a seven-step execution plan. As with all software, APIs are iterative, and these lifecycle steps may repeat countless times throughout the life of any API. API development and testing may repeat many times before a single version is accepted for release. Artificial Intelligence (AI), data integration, and the employee experience were key focal points. Toward the beginning of the effort, take the time to explain why an API integration strategy will be beneficial and how all departments—including IT—will be better off with one in place. Getting buy-in from everyone can sometimes extend timelines considerably, but it helps ensure that it rolls out more smoothly and with fewer glitches.

Data to data-driven decision making through SnapLogic API Management

Review critical capabilities for API life cycle management to understand the respective strengths and weaknesses of each solution and select the best possible fit. It is important for software engineering leaders to balance the technical and business goals of their API strategy and practice by considering these top 5 aspects. An operationalization or measurement of a unit-level construct that is derived from observations obtained from individual within a unit and represents the configuration or pattern of the individual responses or observations.

Cloud would have likely been an afterthought, mobile would not be in the picture, and AI and the IoT were more science fiction than enterprise reality. A lot has changed in the last 15 years, and enterprise IT will continue to evolve significantly in the future. A good API integration strategy should have future-proofed protocols spelling out how new technology and solutions will be brought into the fold. As part of the trial period, it is also important to establish protocols for API oversight, security and maintenance. A good API strategy is not something that can be established once and then forgotten about forever, even assuming the rollout goes without a hitch.

Develop an API Governance Framework

This applies equally to quantitative, qualitative, and mixed-methods designs. Traditional quantitative data analytic approaches, such as ordinary least squares regression and t-tests, assume observations are independently sampled and thus uncorrelated. Statistical inferences are biased when this assumption is violated, as often occurs in multilevel designs where observations at a lower level (e.g., patient outcome scores) are nested within higher-level units (e.g., providers).

• More complex systems could keep a history of what was written previously, so that only new or changed rows are sent to the third-party application, reducing the number of API calls required.
• Centralized lifecycle management capabilities in such a platform help organizations ensure that APIs expose and process the right data from the right applications.
• They should assess and enhance the capabilities of API security and management solutions to discover APIs and potential threats from hackers.
• It offers details about the available APIs, access to documentation such as guides and tutorials, and instructions for installation and integration with developer tools.
• These apps handle different aspects of business operations, such as CRM, enterprise resource planning (ERP), marketing automation, and accounting, etc.

This helps identify tasks and tactics for transforming a strategy into reality. Determine how new APIs will be created and deployed, and consider adopting an API creation platform for tailored API creation based on scope and use cases. For a SaaS team, an embedded iPaaS is much more than an API integration framework (something that helps SaaS teams put all the pieces in the correct order to make things work). As noted, it can save you substantial time and elevate your integrations from black-box, behind-the-scenes, and bolted-on functionality to first-class product features. We see this used all the time for integrations – because data schemas in separate systems are almost always different.

It takes less than 5 minutes to activate your data. Get started today.self.__wrap_n!=1&&self.__wrap_b(“:R16klaiukm:”,

SOAP (Simple Object Access Protocol) is a tightly coupled protocol that enables the exchange of structured data with web services. It uses a Web Services Description Language (WSDL) file to define the parameters for accessing data through the API. Salesforce’s SOAP API allows you to create, retrieve, update, or delete records within Salesforce from external applications. This makes it a preferred choice for integrating with enterprise-level systems and services, as it ensures data integrity and security during transmission.

Your enterprise API strategy should align with your business objectives in your corporate strategy / IT strategy / Data Strategy. While not comprehensive, here’s a high-level overview of implementing an API strategy. Rate limiting and throttling prevent abuse, ensure fair use and protect against malicious attacks.

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The step of “building APIs” might seem obvious, but strategic use of APIs requires new approaches to their development. Traditionally, creating an API meant exposing a data source or “wrapping” an existing application function in an API. There is nothing wrong with this, but it’s not a good way to make APIs that can contribute to transformative outcomes. Determine an API style that fits your API’s use cases and provides the best developer experience.

How to Successfully Implement API Management

Analytics reveals insights that can help organizations cater to customer preferences, act on market trends, and improve operational efficiency. In addition, based on API usage behavior, an organization can explore backward or forward business integration strategies for business growth. Digital transformation requires integrating separate systems, data sources, and applications. The standardization brought by an enterprise API strategy ensures the seamless integration of services across an organization’s infrastructure. In addition, this provides that information exchange is happening across multiple business applications to achieve strategic objectives and tactical efficiencies. In e-commerce, APIs are used to manage inventories, suggest products and stores to customers relevant to them, and provide convenient modes of online payment.

Gartner research: Trusted insight for executives and their teams

When it comes to data-at-rest, organizations use different formats to store them. We need to get an idea of the data storage mechanisms, formats, and any sensitive data that we need to transfer from one entity to another through our integration layer. While they are fundamentally built and distributed as software, and share some difficulties familiar to software developers, APIs present several specific challenges. Determining why an API strategy is necessary is much more straightforward, especially in today’s world of endless cloud apps, on-the-go connectivity and departmental best-of-breed stacks. Clients receive 24/7 access to proven management and technology research, expert advice, benchmarks, diagnostics and more. It may be difficult to identify what differentiates different vendor solutions when it comes to potential, viability and maturity.

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If you find a contract that contains a lease, use our lease asset tracker to keep a detailed record. We also have a lease asset tracker specifically for government entities. If you’re looking for a starting point when evaluating your contracts, security, logistics, and warehousing agreements commonly contain embedded leases. The capitalized costs show up on the income statement by amortizing them over the length of the contract. In some situations, the amortization period may include likely renewals.

Similar to private organizations, government entities vary widely in their approach to accounting for cloud computing contracts. In 2020, the GASB released Statement No. 96, Subscription-Based Information Technology Arrangements, (GASB 96) which is the first guidance for state and local government reporting on software contracts. financial ratios The new rules are effective for all reporting periods starting after June 15, 2022. The new rules for lease accounting raise questions about the treatment of expenses related to fees for software as a service (SaaS) fees and software licenses. Many software contracts grant customers the right to use an intangible asset.

• The record is placed on the credit side of the Service Revenue T-account underneath the January 17 record.
• Recall that the general ledger is a record of each account and its balance.
• That’s what the “unbalanced account” on the bottom right of the page serves for.

Because of the “right to use” language, confusion exists about whether these contracts can be considered leases. Under US GAAP, ASC 842 clearly states intangible assets do not meet the qualifications for a lease. Merely signing a contract does not by itself require a journal entry. In other words, signing a contract for a future transaction does not mean the company is increasing or decreasing an asset or a liability at the time of the signing. Of course, if cash or some other asset is exchanged at the time of the signing, it will have to be recorded.

Everything to Run Your Business

The record is placed on the credit side of the Service Revenue T-account underneath the January 17 record. This is posted to the Cash T-account on the debit side beneath the January 17 transaction. Accounts Receivable has a credit of $5,500 (from the Jan. 10 transaction).

Well, for starters, maintaining organized records of your transactions helps keep your company information organized. Accountants record data chronologically based on a specific format. This way they can easily find information and keep an eye out for any possible accounting errors. Journal entries are the very first step in the accounting cycle. The main thing you need to know about journal entries in accounting is that they all follow the double-accounting method. The FASB and GASB changes to accounting for cloud computing arrangements should offer some relief for accountants.

Example of an Accounting Journal Entry

The accounting period usually coincides with the business fiscal year. Assets increase when debited, so Equipment will be debited for $1,000. Expenses decrease when credited, so Cash will be credited for $500. Liabilities increase when credited, so Accounts Payable will also be credited for $500. The next step is to translate them into debit and credit. If the commitment made by the company is significant, the terms of the arrangement should be disclosed in the notes accompanying its financial statements.

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A summary showing the T-accounts for Printing Plus is presented in Figure 3.10. On this transaction, Accounts Receivable has a debit of $1,200. The record is placed on the debit side of the Accounts Receivable T-account underneath the January 10 record.

This can be done manually, or can be set up to run automatically in an accounting software system. A reversing journal entry is one that is either reversed manually in the following reporting period, or which is automatically reversed by the accounting software in the following reporting period. In a smaller accounting environment, the bookkeeper may record journal entries.

On the cash basis of accounting, the entire cash payment of $120,000 is recognized on January 1, as soon as the customer pays. But following generally accepted accounting principles, or GAAP, that same $120,000 is recognized in monthly increments of $10,000 as services are provided to Red Company. A servicer that recognizes a servicing asset or servicing liability shall account for the contract to service financial assets separately from those financial assets.

Subscription-based information technology arrangements accounting for government entities

Journal entries are records of financial transactions flowing in and out of your business. These transactions all get recorded in the company book, called the general journal. The reporting requirements outlined in GASB 96 mirror those of GASB 87, the government guidance for reporting on leases. Government entities are required to record a right-to-use subscription asset and corresponding subscription liability. The standard also provides guidance for cash outlays, such as implementation fees, to prevent future disparities in how government entities report on non-subscription costs.

Accounting for acquired contract assets and contract liabilities

This does not mean that those transactions are deleted or erased, though. Adjusting entries are new transactions that keep the business’ finances up to date. Among the many new and updated accounting standards issued in recent years, significant changes have been made to how companies address service contracts. On one hand, the new lease accounting guidance has led organizations to reexamine service contracts that may contain leases, adding complexity to interpreting and reporting on those agreements. On the other hand, new rules for accounting for certain software contracts clarify how accountants should approach these agreements. Getting the journal entries for ASC 606 correct means we first need to define revenue recognition.

In a larger company, a general ledger accountant is typically responsible for recording journal entries, thereby providing some control over the manner in which journal entries are recorded. In the journal entry, Accounts Receivable has a debit of $5,500. This is posted to the Accounts Receivable T-account on the debit side. This is posted to the Service Revenue T-account on the credit side. This is posted to the Equipment T-account on the debit side.

When transactions affect more than two accounts, we make compound entries. These are common when the recordings are related in nature or happen during the same day. Lastly, we have to translate the changes into debits and credits. We learned that debits increase assets, so cash will be debited for $10,000. On the other hand, the opposite will happen to the owner’s equity. In accounting language, this is a transaction that simultaneously affects two accounts.

Since their goal is just to simplify, reverse entries are optional. XYZ company decides to buy new computer software for $1,000. They pay $500 in cash right away and agree to pay the remaining $500 later. While small businesses and startups might not have difficulty fitting all of their entries in the general journal, that’s not always the case. Now, determine which items have been increased or decreased, and by how much. Let’s say the owner of an advertising company decides to invest $10,000 cash in his business.

An entity has begun or ended its operations part way through a reporting period, so that one period has an abbreviated duration. Another example would be if a business reported both February and March revenues together because their revenues were about the same. It also enables a company to stop and measure how successful it has been in achieving its objectives during a particular time period and see where improvements can be made. An earth-moving equipment manufacturer may require two years to build a special machine for one of its customers. Periodicity allows the manufacturer to divide the manufacturing costs of the machine into the 24 monthly periods covered by the contract. The assumptions also help prevent companies from overstating revenue or understating costs by recognizing income only after it has been earned and losses only when they occur.

• The periodicity assumption is also important for stakeholders, specifically investors.
• For instance, banking regulators required deposit reports, maturity analysis, gap analysis, and maturity analysis on varying periods, including daily, weekly, monthly, quarterly, half-yearly, and yearly.
• If conditions or events raise substantial doubt about the ability to continue to operate as a going concern, and management does not have a viable plan to alleviate those concerns, disclosure is required.
• This approach is internally consistent, but is inconsistent when the resulting income statements are compared to those of an entity that reports using the more traditional monthly period.

Company fiscal is the period of one year, but it is not necessary to start in January. This prevents businesses from failing to recognize losses until later, when they may no longer be relevant or accurate representations of actual performance. It also prevents businesses from artificially inflating profits by deferring de minimis fringe benefits expenses until later or taking advantage of early payments from customers. It also enables them to compare performance from one period to another to determine how well their business is doing. Some nature of business requirements management to know what exactly happens in the company as well as in the market.

The Benefits of the Periodicity Assumption

By allowing companies to divide their activity into distinct periods, accountants can keep track of all transactions and create accurate reports on how well their business is performing over time. The periodicity assumption is important in ensuring accuracy and consistency when preparing financial statements. Financial Reports could be prepared and presented in an artificial period of time.

• Nonetheless, the period principle requires their division into several periods for better comparison.
• However, there can be some downside to using this accounting method if too many assumptions are made about revenue and expenses over shorter periods.
• As stated above, companies must mention the period for each financial statement in the heading.

Publicly-held businesses are required by the Securities and Exchange Commission to issue quarterly financial statements, which they may issue in addition to monthly statements that are issued internally. From an accounting perspective, it is more difficult to produce reports for large numbers of reporting periods, because more accruals are needed to apportion business activities among the various periods. The information presented in the income statement is for a specific period. As the year-end income statement of a business shows the entity’s performance for a whole year. In addition to annual financial statements, monthly or quarterly financial statements are also issued. However, contrary to the income statement, the balance shows the financial position on a specific single date.

It’s best to try different methods to see your company’s information when making financial reporting decisions. Companies might use just one time period assumption for all their income statements or change the time frame depending on what information is being presented. For example, companies might use one time period assumption for their income statement and another time period assumption for the other financial statements. – The income statement is the financial statement that best shows the periodicity assumption. The income statement presents the business performance for a given time period.

Inconsistent Accounting Periods

These periodic financial statements are useful for assessing and analyzing an entity’s position. Furthermore, fluctuations in sales and other numbers might aid in identifying seasonal variances and planning for shifting customer wants. The periodicity assumption requires companies to divide their activities into measurement intervals. Usually, companies can use a monthly, quarterly, or annual cycle for reporting purposes. This way, they can report their financial activities within designated periods. The periodicity assumption requires a company to disclose its financial information, in the same way, each time it reports its financials.

For each period, companies plan and distribute a series of financial statements to address the needs of their users. The periodicity assumption works on the criteria for companies to have consistent periods for accounting. As mentioned, companies can choose the duration which those statements cover. Usually, companies report their financial performance for a year or quarter. A company may report its results every four weeks, which results in 13 reporting periods per year. This approach is internally consistent, but is inconsistent when the resulting income statements are compared to those of an entity that reports using the more traditional monthly period.

Pros and Cons of the Time Period Assumption

The periodicity assumption also allows stakeholders to analyze a company’s performance better. On top of that, it can also enhance internal reporting by creating specific reporting timeframes. The periodicity assumption also helps inform the users of the financial statements about the period the information covers. It further helps them understand how the company’s performance has changed over time for a similar timeframe.

Importance of periodicity assumption

However, there are also some disadvantages, such as how too many assumptions made about revenue and expenses over shorter periods may lead to losing important information. It’s also possible that these assumptions can make it difficult for readers who are unfamiliar with how they work in financial statements. To implement the periodicity assumptions practically, the business needs to understand and identify which time frame (i.e., monthly or quarterly) is better for preparing financial statements. So, after selecting an appropriate time frame, effective internal controls must be applied to ensure good quality periodic financial statements.

The periodicity assumption plays a significant role in informing users about the period of financial performance. As stated above, companies must mention the period for each financial statement in the heading. Therefore, it allows stakeholders to understand the period for which companies prepare those statements. By doing so, it makes the comparison between various periods more straightforward.

The systematic display of financial statements aids in the tracking and management of the business’s financial and operational performance. Furthermore, regular comparisons with other organizations aid in a better understanding of business success. Let’s try to look at an example of how the time period assumption might be used. Cut-off means the transaction of some specific period should be posted in the same accounting period, and it’s based on the posting date. However, for the sake of comparability, the period once chosen must be followed. Otherwise, it will be difficult to measure the performance of an entity based on a comparison with prior years or periods.

This allows for allocation of long-term costs and revenues based on a presumption that the business will continue to operate into the future. The periodicity assumption in accounting states that the economic life of a business can be divided into equal periods. In this case, we can use the periodicity assumption to produce a financial report for management to make the correct and accurate decision making. Once the time frame is identified, internal control over financial reporting should be appropriately set up and controlled.

For example, revenue should be reported when it is earned, according to IFRS. In addition, thorough and detailed notes to the accounts are included in the annual report to help readers better understand the company’s performance and position. The calendar year (which begins in January and ends in December) is used by the majority of businesses to generate financial reports. Other corporations, on the other hand, end their fiscal year in June or September.

And they’re typically named with the .css and .js file extensions. When the link is followed, the browser will send POST requests with the body PING to the URLs. Note that you don’t have to link back when someone links to your site. A link between two webpages, where both webpages belong to the same website, is called an internal link. Without internal links, there’s no such thing as a website (unless, of course, it’s a one-page website). Following is the output for the image as a link, clicking on the image will navigate us to destination webpage.
Hyperlinks can be used in HTML to link one web page or resource to another. You can use hyperlinks to connect to resources on your site, or on any other website. In this guide, we have broken down how to use hyperlinks in an HTML document. Hyperlinks in HTML can also reference a specific part of an HTML document.

Following is another example program to make image as a link. When we run the above program, we see a png image, when clicked on it, you’ll be re-directed to the specified URL. In this article, we went over the definition of a hyperlink and why they are such an important part of the Web. By default, the text will have a blue color with an underline. You can change this, however, by adding different CSS styles. When you click on one of them, you leave the search page and go to the result.

HTML Tables

When we run the above code, we see a form with heading “Button as a links”, in which the paragraph element is “Click the button to go to the tutorialsPoint”. Then, a button labeled as “HTML Tutorial” is displayed, when clicked on the button, it will navigate to another page as specified. When we run the above program, we see three hyperlinks (text, image and email respectively) with three headings, each one has a specified URL.

In HTML, a link, also known as a hyperlink, is an element that lets users navigate from one web page to another. They also allow users to navigate to external resources such as documents, images, videos, and more. Below is an example of how to create a hyperlink on an HTML (hypertext markup language) page. In our visual example, you can see that a hyperlink uses the a tag with the href attribute that points to the file or web page.

How to create image links

This article shows the syntax required to make a link, and discusses link best practices. For example, if you were to click HERE, you will land in my profile with a list of my other articles. In simpler terms we can say that links are just the web addresses of web page that allow you to connect with different servers. Text-only links in prose content are exempt from this requirement, but it’s still a good idea to make sure enough text is hyperlinked to be easily activated. Assistive software has shortcuts to list all links on a page.

Both examples above are using an absolute URL (a full web address)

in the href attribute. Consider using an icon or text such as “External Link” next to external links to provide this indication. Keyword-rich anchor text helps search engines understand the content and context of your links, which can boost your site’s visibility in search results. Use semantic HTML and provide alt text for images within links to make your content accessible to users with disabilities. An internal link is a type of hyperlink whose target or destination is a resource, such as an image or document, on the same website or domain.

You’ll know that something is a hyperlink when your mouse pointer changes to a pointing finger. Hyperlinks either appear as images or as underlined words or phrases. Sometimes, hyperlinks also take the shape of drop-down menus or tiny animated movies or advertisements. Creation of new windows is probably the most common use of the “target” attribute. To prevent accidental reuse of a window, the special window names “_blank” and “_new” are usually available, and always cause a new window to be created. It is especially common to see this type of link when one large website links to an external page.

• This is useful if you have a long web page and want to direct a user to a particular place in the text.
• For example, say you want a link to open in a new tab in the user’s web browser.
• To prevent accidental reuse of a window, the special window names “_blank” and “_new” are usually available, and always cause a new window to be created.
• Anything could link to anything else, making navigating to different places on the Web easy.
• In the above example we created a navigation that contains links to different pages of the same site.

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For example, the links at the beginning of this page are named anchors to the headings on this page. A link may also open a new tab and keep the current window open as a background tab. You will find many websites what is hyperlink or social media platforms ( Like YouTube, and Instagram ) which link an image to a URL or a text to a URL etc. The “href” attribute defines the resource to which a user will be taken when they click the link.